Navigating the CMO’s Journey Out of the Performance Era and Into a Creative Reawakening For years, marketing has been a battlefield of competing priorities. The emphasis on short-term performance metrics…
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Halloween immediately conjures up images of yards strewn with webs and skeletons, houses filled with pumpkins, and kids going door to door in search of sweets. It also ushers in…
Kamala Harris needs to go off script; her consultants need to get out of the way. A headline in the Washington Post recently read: “Harris launches unscripted interview blitz after…
Former Wall Street Journal editor Dave Kansas is the head of the financial PR services group at DeVito/Verdi. In this role, he will be working with organizations and companies –…
After 150+ years of being a truly classic brand synonymous with a singular product, Campbell’s Soup Company is employing an “addition by subtraction” strategy starting today. Today marks the day…
🚨 Avoid These Common Healthcare Communications Pitfalls! 🚨 In today’s fast-paced healthcare environment, effective communication is more critical than ever. However, many healthcare organizations fall into common pitfalls that hinder…
The Future Of Retail In The Post Pandemic World Since every retailer realizes that things will never get back to “normal,” the new normal is anything but ordinary. Retailers have…
Graphis Journal Captures Memorable Ads and Campaigns From the Past 35 Years Journal Introduction By Roger Berkowitz – Former President & CEO of Legal Sea Foods “For more than a…
What is Web3 and why is it important? This abbreviated body of work is an exploratory of Web3 with the intent to provide greater clarity on the next iteration of…
Gold Award Winners Video – Product Video – Healthcare Video – Financial Services Print – Nonprofit Silver Award – Video Healthcare Honorable Mention – Print Healthcare
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