What is Web3 and why is it important? This abbreviated body of work is an exploratory of Web3 with the intent to provide greater clarity on the next iteration of…
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“Innovating a Future for Community Health Built on Retail Consumer Principles” As presented at the 2021 SHSMD Connections Conference If we didn’t know before, COVID-19 has made uncomfortably clear, consumers…
On Oct. 21 @ 2 pm CT DeVito/Verdi’s Preeya Vyas will be joining The MetroHealth System (Cleveland, OH) Carrie Lewis to share how they’re bringing retail consumer principles into healthcare marketing….
What to know about and expect from IOS 15 The new operating system from apple limits the usage of “spy pixels”, limiting the amount of data available to marketers iOS…
An Inside Look @” is a DeVito/Verdi video series created to give an “inside look” at a trending topic of today. Each episode features a subject matter expert addressing a…
Although Earth Month is coming to a close, consumers continue to voice their passion for the environment. But do consumers really care about sustainability or is this just a phase…
The DNA of a company can start in very unusual places. Here’s why the classroom assignment style of management that my partner Sal created is what makes DeVito/Verdi so unique….
We’ve all seen those ads in which companies claim to better the world with your purchase. They attempt to unify their brand message with activism. And sometimes you’re left thinking……
With technology transforming and the explosive rise of new businesses, it is getting challenging for companies to stand out. It is important to know how to navigate your company through…
This piece was written by DeVito/Verdi’s CEO, Ellis Verdi. Typically a lot of marketing work was done in service of discovering a tagline that summed up the entire brand in…
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